patronage
noun.
the act of providing approval and support
his vigorous backing of the conservatives got him in trouble with progressives
noun.
customers collectively
they have an upper class clientele
noun.
a communication that indicates lack of respect by patronizing the recipient
noun.
(politics) granting favors or giving contracts or making appointments to office in return for political support
noun.
the business given to a commercial establishment by its customers
even before noon there was a considerable patronage
Synonym: trade
verb.
support by being a patron of
verb.
be a regular customer or client of
We patronize this store|Our sponsor kept our art studio going for as long as he could