advert
noun.
a public promotion of some product or service
verb.
give heed (to)
The children in the audience attended the recital quietly|She hung on his every word|They attended to everything he said
verb.
make a more or less disguised reference to
He alluded to the problem but did not mention it
Synonym: allude, touch
verb.
make reference to
His name was mentioned in connection with the invention